Media Literacy and Media Education Online
New Book Examines Role of Media In Politics Using Media Literacy Lens
Political Campaigns and Political Advertising: A Media Literacy Guide
Greenwood Press; 6/30/2009
Description: Examining political campaigns and political advertising through the analytical lens of media literacy, this well-illustrated and timely handbook guides readers through the maze of "spin" that is the hallmark of the modern political campaign. It dissects the persuasive strategies in the political messages we encounter in the media and demonstrates the importance of critical thinking in evaluating media "stories." Key concepts of media literacy are applied to political advertising in traditional media (newspapers, television, radio), the Internet, blogs, wikis, social networking, user-generated Web sites, and other electronic formats familiar to young voters.
URL: http://www.greenwood.com/catalog/GR4755.aspx
Greenwood Press; 6/30/2009
Description: Examining political campaigns and political advertising through the analytical lens of media literacy, this well-illustrated and timely handbook guides readers through the maze of "spin" that is the hallmark of the modern political campaign. It dissects the persuasive strategies in the political messages we encounter in the media and demonstrates the importance of critical thinking in evaluating media "stories." Key concepts of media literacy are applied to political advertising in traditional media (newspapers, television, radio), the Internet, blogs, wikis, social networking, user-generated Web sites, and other electronic formats familiar to young voters.
URL: http://www.greenwood.com/catalog/GR4755.aspx
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