My Friends and EYE

Students deconstruct alcohol advertising- with knowledge, critical thinking and LightSabers when necessary. This 9 min. video was filmed in one day except for the shots of the students sifting and sorting the ads on the table. Extra points if you spot the two behind-the-back saber defensive moves.

TEACHERS- Share this with your students and see what they remember after watching it. Sift and sort print advertising with them and notice where they see through advertising- and where they do not. I find that most of us fail to see completely see through print advertising when it is carefully constructed for our demographic... My issue with Alcohol and Tobacco advertising is that when we as youth, fail to see how fake it really is- the price is, in fact deadly. 1/3 of all smokers die from tobacco. Alcohol may be the single highest cause of death among youth, and DUI is still widely accepted among many communities. Giving youth the power to see through advertising is a good first step.

STUDENTS AND JEDI- Use the force, save you it can. Health Education does not have to be boring.

Rating:
Tags:
Views: 52

Share